The lawsuit, filed on July 14 in New York, focuses on the shockingly low content of each carton that comes from actual almonds. It points out that although Almond Breeze's U.S. website doesn’t say what percentage of the milk comes from almonds, a U.K Blue Diamond page lists the stat as 2 percent. The Plaintiffs don’t say what percentage customers would likely consider acceptable for purchase, but they reference a common range from between 25 and 33 percent based on "the vast majority of the recipes" on the Internet. They also argue that the product’s packaging tricks customers into thinking they’re buying a drink that’s, well, made mostly from almonds. Their points of contention with the cartons: prominent images of the tear-shaped nut and the phrase “made from real almonds."
A near-identical issue came up in the U.K. three years ago and was eventually dismissed. In response to the claims, the local Advertising Standards Authority said that customers likely understand how much water is needed to "produce a ‘milky’ consistency" expected from the drink.
Eat This! Tip: If you enjoy adding almond milk to your cereal or coffee, there’s no need to stop. However, if you’re hoping to reap the nut’s health-boosting nutrients — magnesium, potassium, iron, fiber and calcium, to name but a few — you’re better off snacking on them raw.
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