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Baskin-Robbins Brings Back ‘Cult Classic’ Ice Cream But Act Fast

Love Potion #31 returns for a limited time, along with a new Valentine’s Day cone and heart-shaped cake.

Valentine’s Day is just around the corner, with lots of love-themed sweet treats filling the candy aisle, ice cream shops, and bakeries. Of course, Baskin-Robbins is joining the fun, returning one of their trademark flavors for February. Starting February 1, you can order up a scoop (or two!) of their fan-favorite Valentine’s Day-themed ice cream – at least until at least the end of the month.

Love Potion #31 will be available all of February at a Baskin-Robbins shop near you. The iconic flavor has been around for almost 30 years, debuting in 1995. It combines “white chocolate and raspberry flavored ice creams with raspberry-filled chocolate flavored hearts, raspberry swirls and chocolate-flavored chips,” according to a press release shared by the brand.

Baskin Robbins Love Potion #31
Baskin Robbins

Baskin-Robbins is also debuting a Sweetheart Fancy Cone, “a fresh-baked pink waffle cone dipped in chocolate and coated with heart sprinkles,” they announced in the press release.

And, if you are hosting a party in honor of the day of love, consider ordering the Crazy For You ice cream cake. The shareable item is made with “fudge accents, a crunchy OREO® Cookie and buttercream rosettes, customizable in any ice cream and cake flavor of guests’ choice.” And, it is shaped like a heart, of course.

Markie Devo shared the news in a social media post, with the sweet treat influencer’s followers going wild over the announcement. “Love potion #31 is one of their best flavors,” commented one. “I SECOND THIS, i look forward to it every year,” added a second. “Love potion is a favorite! 😋 Love the red cones too!” added another. “Look forward to [the return of Love Potion #31] every year,” another chimed in.

Beginning Saturday, Feb. 1, Baskin-Robbins is offering $3 off a cake order of $20+ and BOGO 50 percent off sundaes for Baskin-Robbins Rewards members. And, if you aren’t a member and want to join, when you sign up on the app, you get a free scoop of your choice.

Baskin Robbins Valentine's Day Cake
Baskin Robbins

Even if you don’t order Love Potion #31 in time, here’s some insider information. “They have this flavor year-round in a pint at Albertsons/Pavilions. It’s AMAZING, one of the absolute best flavors,” commented an Instagram user. It is also available at other grocery stores. Find it near you on the Baskin-Robbins website.

Leah Groth
Leah Groth is an experienced shopping editor and journalist for Best Life and Eat This, Not That! bringing readers the best new finds, trends, and deals each week. Read more about Leah