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The Most Popular Breakfast The Year You Were Born

These weren't exactly healthy options.

Whether breakfast is the most important meal of the day to you or not, it's certainly a meal that's evolved over the last few decades. But one breakfast item has remained popular since 1970, and that's everyone's favorite way to start the day: cereal. Over the years, we've seen cereal tie-ins with beloved cartoons and mash-ups of different sweets in cereal boxes.

We've also seen the rise of big chains making on-the-go breakfast sandwiches, and of course, the rise of a certain famous coffee chain—we all need a little caffeine to start the day. Read on to find out what breakfast was popular the year you were born, in school, and beyond.

And for more, don't miss these 15 Classic American Desserts That Deserve a Comeback.

1970: Kellogg's Frosted Mini-Wheats

bowl of frosted mini wheats cereal

The iconic wheat cereal, topped with sugary white frosting, made its national debut in 1970, instantly becoming a breakfast staple.

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1971: Cheesy Egg Bake

eggs in carton on wood table

We're never going to turn down a cheesy breakfast casserole, but as this recipe card from Betty Crocker circa 1971 shows, eating casseroles for breakfast defined weekend mornings in the '70s.

This 7-day smoothie diet will help you shed those last few pounds.

1972: Recipes with granola


While granola had been around for 100 years by the early '70s, it took off as a "health food" in the late '60s and early '70s. While most people had been making it themselves in the past, General Mills launched ready-to-eat granola brands like Nature Valley, making the crunchy cereal popular nationwide.

1973: Pink Panther Flakes

pink panther cereal cartoon
Courtesy of Post

Introduced in 1973, this bubblegum-pink, sugar-covered cereal was a tie-in with the Pink Panther Saturday morning cartoon and supposedly was fortified with eight essential vitamins. We're a little dubious about that claim, but it did turn your milk pink.

1974: Sugar Smacks

kelloggs honey smacks cereal box

Created in the 1970s, Sugar Smacks featured the frog character "Dig Em;" cartoon-loving kids will remember watching him promote the cereal every Saturday morning. In the '80s, the name was changed to the slightly healthier-sounding Honey Smacks.

1975: McDonald's Egg McMuffin

mcdonalds egg mcmuffin and breakfast burrito in wrappers

Introduced in 1972, the iconic McMuffin rolled out nationally in 1975 and was designed to be a portable eggs benedict. The sandwich is still a favorite for a quick breakfast today.

1976: Nature Valley Granola Bars

nature valley oats n honey granola bar

In the '70s, people vacillated between healthy breakfasts and sugary cereals, so Nature Valley made eating "healthy" easier with to-go granola bars.

1977: Crazy Cow Cereal

cartoon crazy cow cereal
General Mills/YouTube

Another over-the-top cereal from the glorious 1970s, Crazy Cow was a frosted cereal that turned your milk chocolate but also had eight vitamins and iron. It's all about balance, right?

1978: Yoplait Yogurt

yoplait original strawberry yogurt
Courtesy of Yoplait

Debuting in France in 1965, Yoplait made its way across the Atlantic in the '70s, becoming—and remaining—one of the most popular breakfasts (and snacks) in the United States.

1979: Honey Nut Cheerios

honey nut cheerios

By the '70s, Cheerios had been around for almost 40 years. And while there are many flavors now, the first was Honey Nut Cheerios, which hit store shelves in 1979.

1980: Powdered Donutz Cereal

still from powdered donutz cereal commercial
General Mills/YouTube

Doughnuts were already a national favorite by 1980, so why not make them into cereal? Powdered Donutz cereal supposedly tasted "like real donuts" and were "do-licious."

1981: Artificial Sweeteners

artificial sweetener

Aspartame was approved by the FDA in 1981, and it changed the morning routine for millions over the '80s, with artificial sweeteners being added to coffee and cereals.

1982: Donkey Kong Cereal

donkey kong cereal

Arcade games and Donkey Kong fever gripped the nation in the early '80s. Naturally, a cereal followed, with "the sweet, crunchy, corn taste will drive you ape."

1983: Croissan'wich

burger king croissanwich sandwiches with coffee and hash browns

Burger King got in on the breakfast sandwich craze in 1983, debuting something that resembled a croissant, with sausage, egg, and cheese sandwiched within.

1984: SlimFast Shakes

slimfast protein smoothie mix
Courtesy of SlimFast

One of the biggest 1980s trends was dieting, and SlimFast Shakes, which launched around 1984, promised to help people meet their weight-loss goals by swapping meals for shakes.

1985: Pillsbury Toaster Strudel

Toaster strudel

Created to compete with popular Pop Tarts, Toaster Strudels were a frozen, frosting topped dessert that debuted in 1985 as a breakfast item with 16 layers of pastry crust. Can you believe your parents bought these?

1986: Grapefruit

red ruby grapefruit

One strange diet culture fad in the 1980s was The Grapefruit Diet, which claimed that the "enzymes" in grapefruit help fight fat.

1987: Cinnamon Toast Crunch

box of cinnamon toast crunch cereal
Sheila Fitzgerald/Shutterstock

Another instance of a brand turning an existing breakfast treat into cereal, in 1987 Cinnamon Toast Crunch made its debut. Still popular today, the cereal is smothered in cinnamon and sugar and has a satisfying crunch.

1988: Low-Fat Everything

Yogurt fruit berries

Perhaps the worst diet craze of the '80s was low-fat foods, particularly dairy. In 1988, sales of skim milk skyrocketed, eclipsing regular milk for the first time, likely due to FDA recommendations being updated in 1985.

1989: Apple Cinnamon Cheerios

cheerios boxes on store shelf
Sheila Fitzgerald/Shutterstock

If you loved Apple Jacks but your mom wouldn't buy them, you may have been among the '80s kids who were able to convince mom to buy this Cheerio flavor that hit shelves in 1989. After all, Cheerios are good for you!

1990: Low-Fat Granola Bars

kelloggs low fat granola bars

Another addition to the low-fat trend, Kellogg's debuted these breakfast bars in 1990 and promised they had half the fat of the leading granola bar, with all the flavor.

1991: Basic 4 Cereal

basic 4 cereal box
General Mills/YouTube

Another breakfast packaged as "healthy," Basic 4 promised a "delicious blend of grains, fruits, and nuts—with milk providing the goodness of four food groups."

1992: Starbucks Coffee

starbucks exterior psl sign

The iconic coffee shop opened in Seattle in 1978, but in 1992, the company celebrated its expansion—and people's embrace of fancy coffee drinks—by going public.

1993: Pop-Tarts Crunch

kelloggs pop tarts cereal brown sugar-cinnamon

Is opening a foil sleeve you've pulled from a box too difficult? Fortunately, in 1993, we saw the launch of Pop-Tarts in cereal form. The cereal came in the two most popular Pop-Tarts flavors: Frosted Brown Sugar Cinnamon and Frosted Strawberry.

1994: Trix Yogurt

yoplait trix yogurt
Courtesy of General Mills CF

The '90s was the era of food coloring and mashups. Even ostensibly healthy yogurt got in on the action, with the sugary cereal finding its way into yogurt cups across the country.

1995: Frappuccinos

starbucks frappuccino on table with green straw

Created by the Coffee Connection coffee shop in Boston, MA, Frappuccinos became (and have stayed) a national coffee obsession after Starbucks bought the local chain and adopted the recipe. They launched the drink nationwide in 1995, and the rest is history.

1996: Waffle Crisp

post waffle crisp cereal bowl with toast

Yep, you guessed it. Cereal that was shaped like tiny waffles—there's a theme here—was all the rage in 1996. They tasted a little bit like Cap'n Crunch and left a swirl of cinnamon in your milk.

1997: French Toast Crunch

box of french toast crunch cereal
Sheila Fitzgerald/Shutterstock

Expanding on the concept of Cinnamon Toast Crunch, this cereal attempted to mimic the eggy-syrupy flavor of French toast in cereal form.

1998: Oreo O's

box of oreo os cereal

Perhaps the pinnacle of processed dessert for breakfast, this cereal was chocolate cookie rings studded with sugar sprinkles. Good luck getting your parents to put these in the grocery cart—this one was probably more a hit with college kids.

1999: Go-Gurt

gogurt box

Apparently, no one at the turn of the century had time to sit down and eat yogurt with a spoon, so Go-Gurt, a drinkable from Yoplait was born, and we all sucked down our yogurt while running to school or work.

And for more, check out these 108 most popular sodas ranked by how toxic they are.

Tanya Edwards
Tanya Edwards is a seasoned food and health journalist, who has held roles at Yahoo Health as Managing Editor and at Food Network as Programming Director. Read more about Tanya
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